Academic Program Proposal

Date
Proposal
Activated
Institution
and
Proposal
Degree
Awarded
Academic
Program
Name
Objections
Received
Objection
Deadline
MHEC Final
Action
Final
Decision
Date
University of Maryland Eastern Shore
Proposal
Bachelor of Arts (B.A.)Digital Media Studies9/12/2020Approved11/24/2020
Digital Media Studies Program Description
The University of Maryland Eastern Shore (UMES) Bachelor of Arts degree in Digital Media Studies (DMST) is designed to provide students with the critical knowledge and skills necessary to gain employment and to advance to leadership positions in an industry that is in the midst of a complete upheaval of traditional business models, production methods, and distribution platforms as a result of society’s rapid transition to digital, multi-screen, mobile media delivery systems. <br> <br>The curriculum will yield ethical professionals who are strong writers and articulate speakers. In addition, our program will directly target new and emerging media technologies. Students will explore the digital integration of information and entertainment as traditional media business models are rendered obsolete and the industry adapts to a global marketplace. The undergraduate DMST degree, under the auspices of the UMES Department of English and Modern Languages, is a logical culmination of what was originally called the “telecommunications” curriculum, which has been offered within the department for several decades and currently is offered as a Digital Media minor.